Advertising continues to be a major component in the growth of any business, with global spending on this form of marketing expected to reach over $870 billion this year. While many companies have the capabilities to create and execute advertising campaigns, others choose to partner with a top creative agency. These agencies are known for their innovative and creative ideas, with the ability to handle all aspects of marketing campaigns from ideation through execution and monitoring.
Some of the best creative agencies offer comprehensive services, with capabilities that include brand strategy and consulting, media planning and buying, digital marketing, customer acquisition, and more. These firms have a proven track record and are able to provide measurable results for their clients.
Other top creative agencies have a niche specialty. For example, ad agency BBMG focuses on brand innovation to create meaningful connections with consumers. The firm helps build brands that are relevant to a new generation and resilient in our fast-paced world. BBMG works with clients across multiple industries, including automotive, CPG, financial, sports and travel.
The firm also offers a full suite of services for creative content. This includes brand identity, storytelling and writing, copy and content marketing, and visual design. It also provides social media marketing and influencer outreach services.
While many firms use the term “creative agency,” it’s important to understand what distinguishes a true creative agency from the rest. Some firms focus on specific types of creative work, such as photography and videography. They may also specialize in specific fields, such as UI/UX design or branding. top creative agency